In The News

September 9, 2022

The Varsity Collective promises new model of NIL support for University of Wisconsin athletes.

The Varsity Collective will serve as a conduit through which businesses, donors and fans can support Badgers athletes.

Published By:
Milwaukee Journal Sentinel

Written By:
Mark Stewart

February 1, 2023

How The Varsity Collective is showcasing Wisconsin football's new additions

“The buzz around the University of Wisconsin football program extended to the Big Apple on National Signing Day.”

Published By:
WI State Journal

Written By:
Jake Kocorowski

February 2, 2023

Wisconsin collective celebrates Signing Day with billboard in Times Square

“Video of the billboard quickly went viral with Badger fans from all over the country saying things like ‘next level’ and ‘it’s the new era.'”

Published By:
On3

Written By:
Jeremy Crabtree

December 14, 2022

BBTV: Talking NIL with Varsity Collective Executive Chair Rob Master

The Varsity Collective is helping student-athletes “develop their own brands, find NIL opportunities, and give back to the community.”

Published By:
Badger Blitz TV

Written By:
Matt Perkins

December 12, 2022

Wisconsin's Luke Fickell embraces The Varsity Collective after hire

Fickell joined a Zoom call hosted by the Collective “to discuss the critical role that donors play in the NIL era.”

Published By:
On3

Written By:
Andy Wittry

December 4, 2022

Capital City Sunday: A new coach for a new era of college sports

“Wisconsin will still stand out because its involvement with alumni and business partners who ensure Badgers receive more than just a paycheck.”

Published By:
WKOW 27

November 15, 2022

Collective a critical resource for Badgers in new era

UW Athletics Director Chris McIntosh discusses the role of NIL in maintaining strong support for student-athletes.

Published By:
UW Badgers

October 24, 2022

Wisconsin’s NIL movement takes flight to support student athletes in navigating financial endeavors

The Collective “has paved the way for Wisconsin student-athletes to maximize on financial benefit from their name, image and likeness.”

Published By:
The Badger Herald

Written By:
BRETT HUSER

October 19, 2022

Braelon Allen bobblehead created through NIL deal to promote The Varsity Collective

An exclusive Braelon Allen bobblehead was “recently released through a NIL deal between the star running back and the collective.”

Published By:
On3

Written By:
Jeremy Crabtree

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In The News

The Varsity Collective promises new model of NIL support for University of Wisconsin athletes.

How The Varsity Collective is showcasing Wisconsin football's new additions

Wisconsin collective celebrates Signing Day with billboard in Times Square

BBTV: Talking NIL with Varsity Collective Executive Chair Rob Master

Wisconsin's Luke Fickell embraces The Varsity Collective after hire

Capital City Sunday: A new coach for a new era of college sports

Collective a critical resource for Badgers in new era

Wisconsin’s NIL movement takes flight to support student athletes in navigating financial endeavors

Braelon Allen bobblehead created through NIL deal to promote The Varsity Collective

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